The pedagogy of the skin
The pedagogy of the skin
We simplify the link between hormones and skin so that every woman can anticipate, adapt her routine, and stop feeling guilty. Fewer injunctions, more understanding. Because a cyclical skin is not a problem to fix, but a rhythm to know.
Why differentiate the phases of the cycle?
Why differentiate the phases of the cycle?
- During menstruation, the skin can be drier and more reactive.
- In the follicular phase, it regains elasticity and radiance.
- At ovulation, it is often brighter and more stable.
- In the luteal phase, increased sebum can promote imperfections.
Emotions throughout the cycle
The menstrual cycle does not only influence the skin.
At Chouke, we take them into account: the sensory aspects of the formulas, the textures and the fragrances are designed to also accompany the emotional state of each phase.
Emotions throughout the cycle
The menstrual cycle does not only influence the skin.
At Chouke, we take them into account: the sensory aspects of the formulas, the textures and the fragrances are designed to also accompany the emotional state of each phase.
During menstruation, one may feel a need for calm and retreat.
During menstruation, one may feel a need for calm and retreat.
In the follicular phase, energy returns, with more clarity and momentum.
In the follicular phase, energy returns, with more clarity and momentum.
Around ovulation, confidence and openness to others are often more pronounced.
In the luteal phase, sensitivity increases, as does irritability or the need to slow down.
Chouke in one image
created by Clémence Garnier
Chouke in one image
created by Clémence Garnier
At each phase of your cycle, its balance.
We have developed 4 targeted serums to support the natural variations of your skin throughout the month. Menstruation, follicular phase, ovulation or luteal phase: give your skin exactly what it needs, when it needs it.
How to understand your skin?
On average, a cycle lasts 28 days. The menstrual phase lasts between 3 and 7 days, the follicular phase between 7 and 14 days. Ovulation generally lasts 2 to 3 days. Finally, the luteal phase lasts about 12 to 15 days. These figures are averages and can vary from woman to woman.
No, it is not quite the same anymore. The pill alters the natural functioning of the hormonal cycle by blocking ovulation and generally maintaining more stable hormone levels. Some women on hormonal contraception still notice variations in their skin and appreciate the Chouke ritual.
No, not at all. The aim of Chouke is not to complicate your routine but to adapt it to the needs of your skin as they evolve throughout the cycle. You can keep your cleanser, your moisturiser, and your other essentials. The Chouke serums simply replace the serum you usually use.